{"id":4362,"date":"2019-11-13T06:03:43","date_gmt":"2019-11-13T06:03:43","guid":{"rendered":"https:\/\/www.cercatechnology.com\/?p=4362"},"modified":"2023-10-30T22:10:33","modified_gmt":"2023-10-30T22:10:33","slug":"seven-keys-aspects-the-manufacturing-and-distribution-industries-must-ensure-when-choosing-a-wms","status":"publish","type":"post","link":"https:\/\/cercatechnology.com\/en\/articles-of-interest\/seven-keys-aspects-the-manufacturing-and-distribution-industries-must-ensure-when-choosing-a-wms\/","title":{"rendered":"Seven Keys Aspects the Manufacturing and Distribution Industries Must Ensure When Choosing a WMS"},"content":{"rendered":"<p>In recent years, customers have become increasingly demanding and are asking manufacturers more. Customers want orders to be delivered faster, more precisely and more tailored to their needs, all at a lower cost.<\/p>\n<p>Manufacturers and distributors are expected to deliver orders more quickly than in the past. While many companies remain linked to processes, practices, and systems that perpetuate these warehouse management problems, others recognize these challenges as opportunities to strengthen their competitive positions in the market. They are taking warehouse management to new levels by adopting advanced solutions that help them deliver what is requested perfectly, reducing labor costs and maximizing the use of space and equipment, as is the case with <strong>WMS systems<\/strong>.<\/p>\n<p>Beyond the limitations of existing ERP systems, (Enterprise Resource Planning) advanced warehouse management solutions position companies to excel operationally and drive profitable growth in today&#8217;s hyper-competitive markets. The key capabilities of an advanced warehouse management solution include:<\/p>\n<p>&nbsp;<\/p>\n<p>1. <strong>Inventory Management<\/strong><br \/>\nThis function allows identifying all the materials to be used in the production process to be stored on site, as well as each and every one of the products located for sale, the analysis of the spaces, the characteristics of the items to be stored, your needs preservation, its fragility, types of packaging, rotation and transport, among other characteristics.<\/p>\n<p>Depending on this, the way to identify each and every one of them, their precise location, the way to mobilize them to group the orders and their loading system in the transport are chosen, with the idea of \u200b\u200bhaving all the details that they are going to program. to complete and deliver orders, combined with product rotation according to the FEFO \/ FIFO <strong>(First Expires, First Out) \/ (First In, First Out)<\/strong> principles.<\/p>\n<p><strong>2. Order management<\/strong><br \/>\nThis function allows transactions to be processed quickly and perfectly, regardless of where they are carried out, since the <strong>WMS<\/strong> provides detailed, real-time information on each of the products, their quantities stored, scheduled manufacturing, their specifications and even sales history.<\/p>\n<p>3. Work and task management<br \/>\nIn this process, flow analyzes are generated, balancing workloads and tasks, depending on the technical and human resources available. This allows for greater productivity, in general, by grouping work orders and locations, with similar or complementary attributes, in batches and waves so that orders are received, also carrying out both picking and packaging, so that they can be shipped timely.<\/p>\n<p><strong>4. RF and voice direction<\/strong><br \/>\nThey help improve productivity through the use of hands-free connections with advanced voice recognition technology, for ordering, replenishment, and receipts, among others, without the need for cumbersome lists, labels and scanners, greatly improving the productivity and accuracy of the order.<\/p>\n<p><strong>5. Workforce management<\/strong><br \/>\nMaximize worker performance in the warehouse or distribution center through workforce planning. Improves the ability to monitor work and provide real-time feedback to workers and supervisors during picking, packing, and shipping activities.<\/p>\n<p><strong>6. Slotting<\/strong><br \/>\nThis function allows to increase productivity by minimizing the movements of the operators, determining which are the high-rotation products and placing them at face height. This strategy minimizes the disruptions caused by variability in demand, allowing locations to be adjusted according to seasonality, special promotions or changes in customer order patterns.<\/p>\n<p><strong>7. Kitting<\/strong><br \/>\nIt is the way to add value to the product before delivery, considered in many places as \u00abmaquila\u00bb. It is viewed as adopting deferral strategies that allow for light transformation of products in the distribution center to accommodate customer requests.<\/p>\n<p><strong>WMS for every need<\/strong><br \/>\nHuge gains in warehouse performance can be achieved by implementing an advanced <a href=\"https:\/\/www.cercatechnology.com\/como-alcanzar-un-mayor-roi-con-un-wms\/\" target=\"_blank\" rel=\"noopener noreferrer\">warehouse management system<\/a>. Manufacturers and distributors investing in an advanced warehouse management solution can strengthen order management, increase labor productivity, and maximize their use of warehouse assets<\/p>\n<p>As customer demands increase and supply chains grow more and more globally, companies must drive gains in warehouse productivity and performance to avoid overwhelming costs. These investments also promise benefits in terms of increased warehouse visibility, agility, and productivity. In addition, they lay the foundation for profitable growth and for the success of today&#8217;s and tomorrow&#8217;s hypercompetitive markets.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In recent years, customers have become increasingly demanding and are asking manufacturers more. Customers want orders to be delivered faster, more precisely and more tailored to their needs, all at a lower cost. Manufacturers and distributors are expected to deliver orders more quickly than in the past. While many companies remain linked to processes, practices, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":11535,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[73],"tags":[],"class_list":["post-4362","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles-of-interest"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Las industrias de manufactura y distribuci\u00f3n al elegir un WMS<\/title>\n<meta name=\"description\" content=\"Implementar un WMS en las industrias de manufacturas de distribuci\u00f3n, te damos 7 aspectos claves que deben asegurar las industrias\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cercatechnology.com\/en\/articles-of-interest\/seven-keys-aspects-the-manufacturing-and-distribution-industries-must-ensure-when-choosing-a-wms\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Las industrias de manufactura y distribuci\u00f3n al elegir un WMS\" \/>\n<meta property=\"og:description\" content=\"Implementar un WMS en las industrias de manufacturas de distribuci\u00f3n, te damos 7 aspectos claves que deben asegurar las industrias\" \/>\n<meta property=\"og:url\" content=\"https:\/\/cercatechnology.com\/en\/articles-of-interest\/seven-keys-aspects-the-manufacturing-and-distribution-industries-must-ensure-when-choosing-a-wms\/\" \/>\n<meta property=\"og:site_name\" content=\"Cerca technology\" \/>\n<meta property=\"article:published_time\" content=\"2019-11-13T06:03:43+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-30T22:10:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cercatechnology.com\/en\/wp-content\/uploads\/2019\/11\/Aspectos-Claves-que-Deben-Asegurar-las-Industrias-de-Manufactura-y-Distribucion-al-Elegir-un-WMS-e1590732249757-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"890\" \/>\n\t<meta property=\"og:image:height\" content=\"501\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"n.diaz@partnersdigital.com.co\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"n.diaz@partnersdigital.com.co\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/cercatechnology.com\/en\/articles-of-interest\/seven-keys-aspects-the-manufacturing-and-distribution-industries-must-ensure-when-choosing-a-wms\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/cercatechnology.com\/en\/articles-of-interest\/seven-keys-aspects-the-manufacturing-and-distribution-industries-must-ensure-when-choosing-a-wms\/\"},\"author\":{\"name\":\"n.diaz@partnersdigital.com.co\",\"@id\":\"https:\/\/cercatechnology.com\/en\/#\/schema\/person\/b790fa36dfc8fbbe950b9a3cf6e11ea1\"},\"headline\":\"Seven Keys Aspects the Manufacturing and Distribution Industries Must Ensure When Choosing a WMS\",\"datePublished\":\"2019-11-13T06:03:43+00:00\",\"dateModified\":\"2023-10-30T22:10:33+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/cercatechnology.com\/en\/articles-of-interest\/seven-keys-aspects-the-manufacturing-and-distribution-industries-must-ensure-when-choosing-a-wms\/\"},\"wordCount\":680,\"publisher\":{\"@id\":\"https:\/\/cercatechnology.com\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/cercatechnology.com\/en\/articles-of-interest\/seven-keys-aspects-the-manufacturing-and-distribution-industries-must-ensure-when-choosing-a-wms\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/cercatechnology.com\/en\/wp-content\/uploads\/2019\/11\/Aspectos-Claves-que-Deben-Asegurar-las-Industrias-de-Manufactura-y-Distribucion-al-Elegir-un-WMS-e1590732249757-1.jpg\",\"articleSection\":[\"Articles of Interest\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/cercatechnology.com\/en\/articles-of-interest\/seven-keys-aspects-the-manufacturing-and-distribution-industries-must-ensure-when-choosing-a-wms\/\",\"url\":\"https:\/\/cercatechnology.com\/en\/articles-of-interest\/seven-keys-aspects-the-manufacturing-and-distribution-industries-must-ensure-when-choosing-a-wms\/\",\"name\":\"Las industrias de manufactura y distribuci\u00f3n al elegir un WMS\",\"isPartOf\":{\"@id\":\"https:\/\/cercatechnology.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/cercatechnology.com\/en\/articles-of-interest\/seven-keys-aspects-the-manufacturing-and-distribution-industries-must-ensure-when-choosing-a-wms\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/cercatechnology.com\/en\/articles-of-interest\/seven-keys-aspects-the-manufacturing-and-distribution-industries-must-ensure-when-choosing-a-wms\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/cercatechnology.com\/en\/wp-content\/uploads\/2019\/11\/Aspectos-Claves-que-Deben-Asegurar-las-Industrias-de-Manufactura-y-Distribucion-al-Elegir-un-WMS-e1590732249757-1.jpg\",\"datePublished\":\"2019-11-13T06:03:43+00:00\",\"dateModified\":\"2023-10-30T22:10:33+00:00\",\"description\":\"Implementar un WMS en las industrias de manufacturas de distribuci\u00f3n, te damos 7 aspectos claves que deben asegurar las industrias\",\"breadcrumb\":{\"@id\":\"https:\/\/cercatechnology.com\/en\/articles-of-interest\/seven-keys-aspects-the-manufacturing-and-distribution-industries-must-ensure-when-choosing-a-wms\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/cercatechnology.com\/en\/articles-of-interest\/seven-keys-aspects-the-manufacturing-and-distribution-industries-must-ensure-when-choosing-a-wms\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/cercatechnology.com\/en\/articles-of-interest\/seven-keys-aspects-the-manufacturing-and-distribution-industries-must-ensure-when-choosing-a-wms\/#primaryimage\",\"url\":\"https:\/\/cercatechnology.com\/en\/wp-content\/uploads\/2019\/11\/Aspectos-Claves-que-Deben-Asegurar-las-Industrias-de-Manufactura-y-Distribucion-al-Elegir-un-WMS-e1590732249757-1.jpg\",\"contentUrl\":\"https:\/\/cercatechnology.com\/en\/wp-content\/uploads\/2019\/11\/Aspectos-Claves-que-Deben-Asegurar-las-Industrias-de-Manufactura-y-Distribucion-al-Elegir-un-WMS-e1590732249757-1.jpg\",\"width\":890,\"height\":501},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/cercatechnology.com\/en\/articles-of-interest\/seven-keys-aspects-the-manufacturing-and-distribution-industries-must-ensure-when-choosing-a-wms\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\/\/cercatechnology.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Seven Keys Aspects the Manufacturing and Distribution Industries Must Ensure When Choosing a WMS\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/cercatechnology.com\/en\/#website\",\"url\":\"https:\/\/cercatechnology.com\/en\/\",\"name\":\"Cerca technology\",\"description\":\"Expertos en transformaci\u00f3n digital\",\"publisher\":{\"@id\":\"https:\/\/cercatechnology.com\/en\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/cercatechnology.com\/en\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/cercatechnology.com\/en\/#organization\",\"name\":\"Cerca technology\",\"url\":\"https:\/\/cercatechnology.com\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/cercatechnology.com\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/cercatechnology.com\/en\/wp-content\/uploads\/2023\/10\/logo-en-blanco-y-verde.png\",\"contentUrl\":\"https:\/\/cercatechnology.com\/en\/wp-content\/uploads\/2023\/10\/logo-en-blanco-y-verde.png\",\"width\":300,\"height\":150,\"caption\":\"Cerca technology\"},\"image\":{\"@id\":\"https:\/\/cercatechnology.com\/en\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/cercatechnology.com\/en\/#\/schema\/person\/b790fa36dfc8fbbe950b9a3cf6e11ea1\",\"name\":\"n.diaz@partnersdigital.com.co\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/cercatechnology.com\/en\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/b7baa717d26a9ad70c6f3c4e416625050997b1db54a24f0f5d413344a092f457?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/b7baa717d26a9ad70c6f3c4e416625050997b1db54a24f0f5d413344a092f457?s=96&d=mm&r=g\",\"caption\":\"n.diaz@partnersdigital.com.co\"},\"sameAs\":[\"https:\/\/cercatechnology.com\/en\"],\"url\":\"https:\/\/cercatechnology.com\/en\/author\/n-diazpartnersdigital-com-co\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Las industrias de manufactura y distribuci\u00f3n al elegir un WMS","description":"Implementar un WMS en las industrias de manufacturas de distribuci\u00f3n, te damos 7 aspectos claves que deben asegurar las industrias","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/cercatechnology.com\/en\/articles-of-interest\/seven-keys-aspects-the-manufacturing-and-distribution-industries-must-ensure-when-choosing-a-wms\/","og_locale":"es_ES","og_type":"article","og_title":"Las industrias de manufactura y distribuci\u00f3n al elegir un WMS","og_description":"Implementar un WMS en las industrias de manufacturas de distribuci\u00f3n, te damos 7 aspectos claves que deben asegurar las industrias","og_url":"https:\/\/cercatechnology.com\/en\/articles-of-interest\/seven-keys-aspects-the-manufacturing-and-distribution-industries-must-ensure-when-choosing-a-wms\/","og_site_name":"Cerca technology","article_published_time":"2019-11-13T06:03:43+00:00","article_modified_time":"2023-10-30T22:10:33+00:00","og_image":[{"width":890,"height":501,"url":"https:\/\/cercatechnology.com\/en\/wp-content\/uploads\/2019\/11\/Aspectos-Claves-que-Deben-Asegurar-las-Industrias-de-Manufactura-y-Distribucion-al-Elegir-un-WMS-e1590732249757-1.jpg","type":"image\/jpeg"}],"author":"n.diaz@partnersdigital.com.co","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"n.diaz@partnersdigital.com.co","Tiempo de lectura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/cercatechnology.com\/en\/articles-of-interest\/seven-keys-aspects-the-manufacturing-and-distribution-industries-must-ensure-when-choosing-a-wms\/#article","isPartOf":{"@id":"https:\/\/cercatechnology.com\/en\/articles-of-interest\/seven-keys-aspects-the-manufacturing-and-distribution-industries-must-ensure-when-choosing-a-wms\/"},"author":{"name":"n.diaz@partnersdigital.com.co","@id":"https:\/\/cercatechnology.com\/en\/#\/schema\/person\/b790fa36dfc8fbbe950b9a3cf6e11ea1"},"headline":"Seven Keys Aspects the Manufacturing and Distribution Industries Must Ensure When Choosing a WMS","datePublished":"2019-11-13T06:03:43+00:00","dateModified":"2023-10-30T22:10:33+00:00","mainEntityOfPage":{"@id":"https:\/\/cercatechnology.com\/en\/articles-of-interest\/seven-keys-aspects-the-manufacturing-and-distribution-industries-must-ensure-when-choosing-a-wms\/"},"wordCount":680,"publisher":{"@id":"https:\/\/cercatechnology.com\/en\/#organization"},"image":{"@id":"https:\/\/cercatechnology.com\/en\/articles-of-interest\/seven-keys-aspects-the-manufacturing-and-distribution-industries-must-ensure-when-choosing-a-wms\/#primaryimage"},"thumbnailUrl":"https:\/\/cercatechnology.com\/en\/wp-content\/uploads\/2019\/11\/Aspectos-Claves-que-Deben-Asegurar-las-Industrias-de-Manufactura-y-Distribucion-al-Elegir-un-WMS-e1590732249757-1.jpg","articleSection":["Articles of Interest"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/cercatechnology.com\/en\/articles-of-interest\/seven-keys-aspects-the-manufacturing-and-distribution-industries-must-ensure-when-choosing-a-wms\/","url":"https:\/\/cercatechnology.com\/en\/articles-of-interest\/seven-keys-aspects-the-manufacturing-and-distribution-industries-must-ensure-when-choosing-a-wms\/","name":"Las industrias de manufactura y distribuci\u00f3n al elegir un WMS","isPartOf":{"@id":"https:\/\/cercatechnology.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/cercatechnology.com\/en\/articles-of-interest\/seven-keys-aspects-the-manufacturing-and-distribution-industries-must-ensure-when-choosing-a-wms\/#primaryimage"},"image":{"@id":"https:\/\/cercatechnology.com\/en\/articles-of-interest\/seven-keys-aspects-the-manufacturing-and-distribution-industries-must-ensure-when-choosing-a-wms\/#primaryimage"},"thumbnailUrl":"https:\/\/cercatechnology.com\/en\/wp-content\/uploads\/2019\/11\/Aspectos-Claves-que-Deben-Asegurar-las-Industrias-de-Manufactura-y-Distribucion-al-Elegir-un-WMS-e1590732249757-1.jpg","datePublished":"2019-11-13T06:03:43+00:00","dateModified":"2023-10-30T22:10:33+00:00","description":"Implementar un WMS en las industrias de manufacturas de distribuci\u00f3n, te damos 7 aspectos claves que deben asegurar las industrias","breadcrumb":{"@id":"https:\/\/cercatechnology.com\/en\/articles-of-interest\/seven-keys-aspects-the-manufacturing-and-distribution-industries-must-ensure-when-choosing-a-wms\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/cercatechnology.com\/en\/articles-of-interest\/seven-keys-aspects-the-manufacturing-and-distribution-industries-must-ensure-when-choosing-a-wms\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/cercatechnology.com\/en\/articles-of-interest\/seven-keys-aspects-the-manufacturing-and-distribution-industries-must-ensure-when-choosing-a-wms\/#primaryimage","url":"https:\/\/cercatechnology.com\/en\/wp-content\/uploads\/2019\/11\/Aspectos-Claves-que-Deben-Asegurar-las-Industrias-de-Manufactura-y-Distribucion-al-Elegir-un-WMS-e1590732249757-1.jpg","contentUrl":"https:\/\/cercatechnology.com\/en\/wp-content\/uploads\/2019\/11\/Aspectos-Claves-que-Deben-Asegurar-las-Industrias-de-Manufactura-y-Distribucion-al-Elegir-un-WMS-e1590732249757-1.jpg","width":890,"height":501},{"@type":"BreadcrumbList","@id":"https:\/\/cercatechnology.com\/en\/articles-of-interest\/seven-keys-aspects-the-manufacturing-and-distribution-industries-must-ensure-when-choosing-a-wms\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/cercatechnology.com\/en\/"},{"@type":"ListItem","position":2,"name":"Seven Keys Aspects the Manufacturing and Distribution Industries Must Ensure When Choosing a WMS"}]},{"@type":"WebSite","@id":"https:\/\/cercatechnology.com\/en\/#website","url":"https:\/\/cercatechnology.com\/en\/","name":"Cerca technology","description":"Expertos en transformaci\u00f3n digital","publisher":{"@id":"https:\/\/cercatechnology.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/cercatechnology.com\/en\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/cercatechnology.com\/en\/#organization","name":"Cerca technology","url":"https:\/\/cercatechnology.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/cercatechnology.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/cercatechnology.com\/en\/wp-content\/uploads\/2023\/10\/logo-en-blanco-y-verde.png","contentUrl":"https:\/\/cercatechnology.com\/en\/wp-content\/uploads\/2023\/10\/logo-en-blanco-y-verde.png","width":300,"height":150,"caption":"Cerca technology"},"image":{"@id":"https:\/\/cercatechnology.com\/en\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/cercatechnology.com\/en\/#\/schema\/person\/b790fa36dfc8fbbe950b9a3cf6e11ea1","name":"n.diaz@partnersdigital.com.co","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/cercatechnology.com\/en\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/b7baa717d26a9ad70c6f3c4e416625050997b1db54a24f0f5d413344a092f457?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/b7baa717d26a9ad70c6f3c4e416625050997b1db54a24f0f5d413344a092f457?s=96&d=mm&r=g","caption":"n.diaz@partnersdigital.com.co"},"sameAs":["https:\/\/cercatechnology.com\/en"],"url":"https:\/\/cercatechnology.com\/en\/author\/n-diazpartnersdigital-com-co\/"}]}},"_links":{"self":[{"href":"https:\/\/cercatechnology.com\/en\/wp-json\/wp\/v2\/posts\/4362","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cercatechnology.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cercatechnology.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cercatechnology.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cercatechnology.com\/en\/wp-json\/wp\/v2\/comments?post=4362"}],"version-history":[{"count":0,"href":"https:\/\/cercatechnology.com\/en\/wp-json\/wp\/v2\/posts\/4362\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cercatechnology.com\/en\/wp-json\/wp\/v2\/media\/11535"}],"wp:attachment":[{"href":"https:\/\/cercatechnology.com\/en\/wp-json\/wp\/v2\/media?parent=4362"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cercatechnology.com\/en\/wp-json\/wp\/v2\/categories?post=4362"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cercatechnology.com\/en\/wp-json\/wp\/v2\/tags?post=4362"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}